From Herald Square to Times Square: ENHYPHEN in NYC

Photo Credit: ABC/Paula Lobo

By Amanda Moses

South Korean band ENHYPHEN arrived in New York City for the holidays and painted the town “orange” just in time for the release of their latest mini album Orange Blood.

ENHYPHEN, another successful product from Hybe Corporation—an entertainment company known for their subsidiary BIGHIT Music founder of BTS—arrived in New York City this month to join in the holiday festivities with a special performance during the Macy’s Thanksgiving Day Parade. Something the band has said on the company’s artist social media platform, Weverse, was a dream come true.

The seven-member group featuring, Ni-Ki, Sunghoon, Jungwon, Heeseung, Sunoo, Jake, and Jay stood on top of a Baby Shark themed float since their song, “Keep Swimmin’ Through,” was featured in the Baby Shark’s Big Movie much to the enthusiasm of adult fans and children.  As the float reached the stage outside of the Macy’s Department Store, the K-Pop all-stars performed the hit song along with an adorable dance routine for millions to behold on NBC. The opportunity to participate in the parade alone, was something Jay, who wrote on Weverse, was a memory he wouldn’t forget since the Macy’s Parade was something he watched as child. “12 years ago, there was a little kid who came to the parade to have great memories. But now there’s a 21-year-old man who came to give great memories to children,” Jay wrote.


Photo Credit: ABC/Paula Lobo
Photo Credit: ABC/Paula Lobo
Photo Credit: ABC/Paula Lobo

The fun did not end there, from dancing on the streets of Herald Square the boy band continued their promotional trip to ABC Good Morning America’s (GMA) studio in Times Square where they performed “Sweet Venom” from their mini album Orange Blood for their first ever live morning show appearance in the United States.  This was not their first visit to the United States, however. In October they performed at the Prudential Center in New Jersey for their Fate World Tour.

During their interview with GMA, ENHYPHEN expressed their appreciation for their fans, affectionately known as ENGENE.

Photo Credit: ABC/Paula Lobo
Photo Credit: ABC/Paula Lobo

“We are very excited to be here and like you said there is something very special about US ENGENEs, US fans. They are very energetic, and we have so much fun performing for them,” Jake told ABC’s GMA.

In addition to their performances, ENHYPHEN also paid a trip to Barnes & Nobel where they signed a poster board advertising their mini album Orange Blood, which is on display on the storefront’s window for fans to behold.

Photo Credit: ABC/Paula Lobo

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